Philips: Carousel

Carousel promotes Philips’ latest entrant into the television market, the CINEMA 21:9. Since the television’s 21:9 frame lends itself so readily to film, Tribal DDB, Amsterdam commissioned Stink Digital to create a piece of filmed content that could hold its own with Hollywood’s best. Stink Digital director Adam Berg responded with an idea for an epic ‘frozen moment’ cops and robbers shootout sequence that included clowns, explosions, a decimated hospital, and plenty of broken glass, bullet casings and money.

This scene is a very good example of how a moment "Frozen in time" becomes silent.

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